Facebook allows advertisers to specify exactly who they want to see their ads. Understanding the components of precise targeting will amplify the power of any Facebook campaign.read more
Ecommerce Marketing Blog
Learn more about ecommerce marketing from Enventys Partners’ experts.
Many people underestimate the importance of having a well-maintained blog on their website and often make it one of their last priorities. Not making your blog a top priority or not having a blog at all is a very big mistake- having a blog with optimized...read more
Sitting down to create a content calendar often feels daunting, even for those of us who work in the industry. However, armed with a few helpful tips and tricks, it can be simple and easy. With that in mind, I’ve outlined my favorite methods for brainstorming good...read more
You’ve seen this list a thousand times — the top dos and don’ts of email communication. Most articles offer general guidelines that any size organization can apply. But the dos and don’ts of email communication are not a “one size fits all” category; startups go by...read more
Did you know that you can create Facebook Ads that only target your email subscriber list? Within Facebook Business Manager, you can upload your email list and create Custom Audiences that you can then target with Facebook Ads. When you upload your email addresses...read more
Nine years ago I was playing basketball with a group of internet marketers here in Charlotte. I was new to the group...but not the industry. I had already made some waves successfully marketing in one of the most competitive spaces and...read more
As more and more social networks (Twitter, Pinterest, Instagram, Facebook, etc.) add the beloved #hashtag to their repertoire, learning how to properly use this tool on each platform is key to #success. By simply incorporating #hashtags into your social content, you...read more
Calls to actions are the backbone of your content marketing strategy on social media. So what is a call to action? A call to action (or CTA) is text or a graphic that prompts the user to click or otherwise engage with the brand and continue along the conversion...read more
Stop me if you’ve heard this one- the marketing landscape is changing. Traditional marketing strategies can be costly. As we become increasingly more connected, internet marketing is shifting more into focus. Now, we see many companies also implementing one or more...read more
Over the last two decades we’ve seen many online marketing techniques come and go but blogs have consistently stayed in use. Why? Because, if kept fresh and relevant they are extremely effective. Matt Cutts, head of Google’s webspam team, perpetually preaches how...read more
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