Ecommerce Marketing Blog

Learn more about ecommerce marketing from Enventys Partners’ experts.

Measuring Content Marketing ROI for Startups

Measuring Content Marketing ROI for Startups

Today, 55% of marketers admit to being unsure of how content marketing fits into their overall business plan or what a successful strategy looks like, and only 21% of B2B and 23% of B2C marketers believe that their content marketing programs are successful at tracking a return on investment (ROI). We’re here to help you better understand what a successful content marketing plan looks like and how to measure your content marketing’s ROI if you’re a startup.

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