The ABCs of LEDs (Part 1)

The ABCs of LEDs (Part 1)

From the tips of our cell phones, the dashes of our cars, and all the way to the Las Vegas strip, LEDs illuminate our world and are found in a huge proportion of electrified products. The humble “Light Emitting Diode” is a simple component of an electrical circuit that creates light when current is placed across its terminals. Despite its simplicity, it has some unique technology inside its small lenses, and its development began more than a century ago.

Applying Buyer Psychology to Your Ecommerce Holiday Marketing Strategy

Applying Buyer Psychology to Your Ecommerce Holiday Marketing Strategy

With the holiday shopping season fast approaching, as a business owner, you may have started strategizing about the best way to access the “buyer brain” this year. It’s no secret that this time of year is crucial to companies’ bottom lines, especially in the retail and ecommerce world, as shoppers are prepared to spend in the coming months, with the typical shopper spending $1,007 on average during the holiday season. In fact, the National Retail Foundation (NRF) is forecasting that retail sales in 2019 will increase between 3.8 percent and 4.4 percent compared to last year and reach more than $3.8 trillion.

10 Ways to Get Your Startup Noticed at CES

10 Ways to Get Your Startup Noticed at CES

Last year, more than 177,000 people from all over the world came to Las Vegas for CES 2016–with over 81% of the countries in the world being represented. This year, they’re projecting record-breaking attendance numbers. And there are a few things you need to know if you’re planning to attend: how to stand out from hundreds of thousands of people with the same goal and how to get the most out of your time out there.

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