Last year, more than 177,000 people from all over the world came to Las Vegas for CES 2016–with over 81% of the countries in the world being represented. This year, they’re projecting record-breaking attendance numbers. And there are a few things you need to know if you’re planning to attend: how to stand out from hundreds of thousands of people with the same goal and how to get the most out of your time out there.
One of the biggest mistakes we find with new advertisers is the insistence to begin changing ads before there is any real data to base decisions on. It’s hard to be patient, but you really need to let the Google algorithm do its work so that your PPC Specialist can make the right decisions about your account.