If you’ve added a new listing to Amazon, you’re probably ready to hit the ground running, but there are a few things you should do or plan on doing to create a strong foundation for the future of your listing. To start, the two things you should be concerned about are protecting your brand and executing initiatives that will build your brand and increase sales.
Building a listing on Amazon is one thing, but becoming successful on Amazon is an entirely different ballgame. At the end of the day, the higher your profile ranks, the greater chance you have of getting your product in front of your ideal customers. One way to improve your product listing’s rank is through positive product reviews and seller feedback ratings.
Today, 55% of marketers admit to being unsure of how content marketing fits into their overall business plan or what a successful strategy looks like, and only 21% of B2B and 23% of B2C marketers believe that their content marketing programs are successful at tracking a return on investment (ROI). We’re here to help you better understand what a successful content marketing plan looks like and how to measure your content marketing’s ROI if you’re a startup.